We view auction services as a unique approach to providing conventional brokerage services. In the context of real estate or small business assets, an auction house sells property via auctions. Auctions are events where properties are sold to the highest bidder within a set timeframe. When providing our auction-accelerated marketing services we essentially provide our conventional brokerage service (outlined elsewhere in our suite of services), with the following enhancements:

Efficiency:
Auctions can expedite the sale process, as properties are sold on a specific date, often within a matter of minutes. This can be advantageous for sellers looking for a quick sale.

Transparency:
Auctions are typically transparent events, where all potential buyers have an equal opportunity to bid. This can create a level playing field and instill confidence in both buyers and sellers.

Market Value Discovery:
An auction can help determine the true market value of a property, as interested buyers competitively bid, indicating what they are willing to pay.

Marketing:
Auction houses have established marketing strategies to attract a wide range of potential buyers. This can lead to increased exposure and interest in a property.

Expertise:
Auctioneers experienced with designing and conducting the unique sales process of selling at an auctions. Professionals are necessary to guide both buyers and sellers through the auction process.

It’s important to note that not all properties are suitable for auction, and the decision to use an auction or a version of the more conventional brokerage services should be based on a variety factors such as property type, market conditions and the specific situation and objectives of seller. Our professionals work with clients to make this decision.